A monogram distills your name to its essence
Why Fonts Matter in Monograms
There is personalisation and then there's monogramming.
We use graphic design to offer a huge range of font style choice so that your monogram Is truly a reflection of your personal style.
Initially London's monograms are more than just initials... they are names and personalities distilled to just a few beautifully executed letters.
Design Your Own Monogram on Every Product
Embroidered monograms are a centuries-old tradition but Initially London's monograms are modern, fun and affordable thanks to graphic design and machine embroidery.
We let you be the monogram designer for every item you purchase. Choose from over 50 font styles and thread colours on our monogram design app to create your unique design.
Letter shapes work in mysterious ways from one font style to another so you can preview your design before adding it to your cart.
We bring your designs to life in our London embroidery studio.
Click on the photo to see our London studio in action
read Jane's Journal for monogramming insights and trends
Monogramming FAQs
All the most frequently asked questions about our monogramming service, whether it's embroidered monogramed, laser-etched designs or embossed designs.
Our Newest Reasons to Monogram
You've been asking for lightweight bags that pack for travel. Our crocheted raffia tote bags are the solution. Meet two new tote bag styles that are lightweight, sturdy, stylish and embroidered with your monogram design to make them unique. Both bags are made from all natural, sustainably grown raffia which,...
Moroccan Craftsmanship
We are passionate about the design and production of our product line. Because if you're going to go to the trouble of monogramming, you want the embroidery to be sewn on something you love that's going to last. So we look high and low around the world for the...
Trade Series
Black & White Wedding Monogramming
When Claire, the founder of Claire Do Monte Weddings, contacting us about creating embroidered linen napkins for a chic evening wedding at The Ned in London, we were delighted to help. We are an official supplier for The Ned and the venue is well known to us... this wedding reception...
All Aboard the Nespresso Express
Bespoke embroidery service for luxury brands looking for branded merchandise for press events, product launches and other corporate events.
Natalie Hewitt Events: Bespoke Floral Napkins
It was an utter joy to work with Natalie Hewitt Events to create very special embroidered napkins for this wedding weekend at Wilderness Reserve in rural Suffolk. The flowers were a central feature of the celebration and the bride wanted the carefully designed arrangements to last long past the weekend. So...
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